Article Learning Belongs in the Library: An Interview with the Cadmore Media Partners Five Years on from Founding November 2023

In this article, David Parker reports on his conversation with Violaine Iglesias and Simon Inger, co-founders of Cadmore Media. When David first met Violaine and Simon, Cadmore Media had launched with a specific focus of supplying a technology solution and a streaming video platform to publishers and scholarly societies that needed to deliver video to their customers. Five years later, and through the pandemic, Cadmore Media has grown dramatically, but always with its core focus intact of supplying technology and strategic guidance to ensure the success of their publisher clients in supplying educational and research-oriented streaming video.

The conversation includes why Cadmore Media was founded, how Violaine and Simon have seen use of video grow within the industry, challenges faced by societies, scholarly publishers, and film distributors, and what changes Violaine and Simon hope to see in how video is published, distributed, and consumed.

“Video is a popular communications channel, and I wondered why video was not bigger in the scholarly communication space. I wanted to see more authoritative video content, and that video needed to not only be produced, but it needed to be found — and then used.” – Violaine Iglesias