News

American Urological Association’s latest initiatives provide access to world class urologists, supported by Cadmore Media  

November 27, 2023

Linthicum, MD and Bethesda, MD, 27th November 2023 – Cadmore Media is pleased to announce their partnership with the American Urological Association (AUA), with the aim of expanding their clinical content offering through a series of multimedia initiatives.   

AUA is spearheading advancements in webinars, video embedding and audio integration across their various news and journal sites. The association has launched a sponsored live news webinar series, the AUANewsWorthy Webinars, to provide their audience access to content from key opinion leaders in urology. Making use of Cadmore Media’s accessible video player and interactive transcripts, AUA will be able to expand their live webinar offerings. 

Cadmore Media’s advanced live embed functionality empowers AUA to schedule, run, and publish events directly on their platforms, delivering an integrated user experience with comprehensive benefits such as client-controlled registration, live chat, and Q&A. 

“The American Urological Association is at the forefront of providing integral support to the urological community,” says Violaine Iglesias, CEO, Cadmore Media. “We are very enthusiastic about our collaboration with AUA to support them in focusing on innovating on multiple fronts and successfully implementing the desired programs to create new revenue opportunities through sponsored webinars.” 

Having recently launched www.AUANews.net, the association have created engaging webinars and secured an industry sponsor exclusively for AUA members. This collaboration offers them a valuable and engaged audience, as well as potential source of leads.  

 “We are excited to embark on this innovative partnership with Cadmore Media, representing a significant step forward in our dedication to supporting the urological community. By incorporating multimedia initiatives such as webinars and interactive transcripts, the American Urological Association strives to grant our audience access to top-tier urologists and cutting-edge content.” – Jennifer Regala, Director of Publications/Executive Editor, American Urological Association (AUA) 

This partnership also introduces new business opportunities for AUA, allowing them to host sponsored webinars, presenting an avenue to diversify revenue. The integration with AUA’s platform ensures a fully immersive and branded experience for sponsors, maximizing their reach and impact.   

About the American Urological Association 

Founded in 1902, the American Urological Association is the premier urologic association, providing invaluable support to the urologic community. Their goal is to promote the highest standards of urological clinical care through education, research, and the formulation of health care policy. www.auanet.org  

About Cadmore Media 

Founded in 2018 by scholarly publishing and streaming media professionals, Cadmore offers a media management and streaming service that enables scholarly and professional organizations to expertly publish video and audio content. The streaming media platform offers the world’s leading publishers and societies new ways to use their media assets to increase engagement, accessibility, and discovery. www.cadmore.media   

To learn more about the critical efforts made by the American Urological Association to support the urological community, or for any queries regarding AUA, please contact:
Jennifer Regala, Director of Publications/Executive Editor
jregala@auanet.org 

If you would like to hear more about how Cadmore Media could help your company expands its revenue opportunities via multimedia, contact our sales team today:
Violaine Iglesias, CEO, Cadmore Media   
info@cadmore.media