Leading New Product Development and Innovation
July 29, 2021
The session at the SSP 2021 Annual Conference “Thinking Outside Books and Journals: How Publishing Teams Can Lead New Product Development,” featured professionals from a range of scholarly organizations examining barriers to product innovation, how to foster an innovative culture, and shared lessons learned.
The participants in this panel conversation operated from the standpoint that the pandemic is an opportunity to do things differently and effect change in their organizations. With new financial pressures, product development has never been more important, and to shape the conversation, four questions were addressed, with tips and suggestions for each.
If you registered for the SSP Annual Meeting, you can still access the recording of this presentation via the conference platform. My thanks to Michele Dominiak, AIAA; Jess Ludwig, Gale; Paul Gee, JAMA; and Alexis Colella, University of Illinois Press.