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Company

Helping purposeful content stand out in a world of mindless video.

Our vision

People watch video every day—but not all video is created equal.

There’s a difference between mindless content (entertainment, advertising, algorithm-fed scrollbait) and purposeful content: media created for education, research, or professional use. This kind of content is watched intentionally, must be trusted, and is often needed.

That’s where you come in. As a trusted organization—a society, publisher, higher ed institution, distributor, or corporation—you produce knowledge-based media that your audiences rely on to learn, teach, research, or do their jobs. You offer the credibility and curation people need in a world awash with video. (After all, do you want your surgeon learning from YouTube?)

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Deliver with purpose

But creating purposeful media is only half the challenge. Delivering it—at scale and with the right experience—is where things get complicated. Unlike social media or aggregator platforms, you have to uphold higher standards:

  • Metadata and workflows that match your systems

  • Discoverability through specialized search and indexing

  • Accessibility for all users

  • Peer review and preservation

  • Trust in authorship and editorial process

 

Watching with purpose

And your audiences aren’t passive viewers—they’re intentional ones. A researcher may be skimming for a citation at minute 32. A trainee may need to pause, annotate, and rewatch. A time-pressed doctor may want to scan at 3x speed for CME credit. The bar is higher, and generic platforms weren’t built with those needs in mind.

We built Cadmore Media to change that.

By combining the user experience innovations of consumer streaming with the rigor of academic publishing, we lower the technology barrier to delivering professional-grade media. Whether you're just getting started or managing a full multimedia strategy, we offer scalable, white-labeled solutions—without ever claiming your content or copyright. From turnkey setups to advanced integrations, we help you deliver the right content to the right people, at the right time, in the right way.

Our company

Experts in streaming, publishing, and purposeful media.

Cadmore Media was founded in 2018 to meet a clear need: a media hosting and streaming platform designed specifically for academic and professional video and audio. Today, we support over 40 leading societies, publishers, and distributors worldwide.

Our team combines decades of experience in scholarly publishing, video streaming, digital product development, and the non-profit sector. This expertise runs deep across our staff, leadership, and advisory board.

What unites us is a commitment to helping organizations like yours make the most of media—through thoughtful design, trusted partnerships, and a deep understanding of your goals.

Our team

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Eden Adisi
Finance Assistant

Eden graduated in 2017 from Aston University, where she studied economics and management and decided to pursue a career in accounting. She spent four years in the fast-moving consumer goods sector before moving to media, and is studying to become a Chartered Certified Accountant. In her free time, Eden likes to sing, play piano, travel, and read books.

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Abi Crafter
Marketing Executive

Abi is a digital marketing specialist who graduated from Brunel University with a Bachelor of Science in Multimedia Technology and Design. She has over 10 years experience, most recently, several years in the medical/scientific publishing industry. 

In her spare time Abi is a green thumb and loves growing fruits and veggies, resulting in having more tomatoes than one household could ever possibly consume.  

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Victoria Dunsmore
Lead UX/UI Designer

Victoria is an award-winning senior digital designer with 15 years of experience. She has cross-industry experience, including advertising, travel, hospitality, and not-for-profit. She specializes in web accessibility, user interface, and user experience design, creating experiences that look great and are easy to use. During her spare time, Victoria enjoys travelling, cinema, and overindulging in great food.

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Neil Gilstrap
Chief Technology Officer & Co-founder

Neil is a career software engineer and solutions architect by day, with over 20 years of experience and a Masters of Information Systems. By night, he is also a karate instructor, board game creator, entrepreneur, and volunteer. Prior to cofounding Cadmore, he held technology roles in publishing, behavioral health, education, government contracting, professional development, and conference management industries.

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Greg Gunderson
Senior Business Analyst

Greg is a business analyst and project manager with over 20 years of experience in publishing, most recently with SAGE Publishing. He has worked on a wide variety of online products specializing in video, courseware, integrations, access control, and reporting. Prior to SAGE, Greg worked for Cenveo/Cadmus Publisher Services in various roles within technology and production. He enjoys traveling, spending time with his dog, and cooking — preferably outdoors.

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Simon Inger
 Co-founder

Simon has worked with a number of start-ups in the scholarly information space for over twenty years (including CatchWord, Renew Consultants, and Accucoms) and in a consultancy and service provider role has nearly thirty years’ experience in meeting the needs of the world’s scholarly societies, both large and small, in North America, Europe, and Japan.

 
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Violaine Iglesias
Chief Executive Officer & Co-founder

Violaine’s experience spans fifteen years in professional, scholarly, and trade publishing, including stints at technology provider GVPi, SAGE Publishing, Random House, and Flammarion. She has led the development of digital publishing platforms and co-founded Cadmore Media to spur the growth of streaming media in scholarly and professional communication.

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Conrad Jagger
Senior Software Architect

Conrad has spent 25+ years designing and developing world-class solutions across a wide range of industries, including SAAS platforms for several household names. Prior to IT, Conrad was a helicopter engineer in the Royal Navy and set up a successful marketing company in Hong Kong.

He has four children, but still manages to squeeze in a bit of time to perform standup comedy, travel, volunteer, and study cryptocurrencies, which has prompted him to develop an automated trading algorithm.

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Sarah Kueter
Sales Coordinator

Sarah is our Sales Coordinator. She has worked in a variety of roles including postal mail sorter and academic journal development.  A history enthusiast, she completed her undergrad at the University of Aberdeen in History and her masters in Museology at the University of Glasgow. In her spare time, Sarah enjoys trying cooking recipes from around the world and reading horror and crime novels.   

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Katie Naylor
Administrative Coordinator 

Katie is an Administrative Coordinator who joined Cadmore full-time in 2025 after completing an internship with the company the previous year. She recently graduated from the University of Leeds with a degree in English Literature. Focused and quick to learn, Katie brings strong organisational and communication skills to her role and enjoys contributing to a collaborative team environment. Outside of work, she plays football, goes to the gym, enjoys hiking, and discovering new music, especially her favourite band, Fontaines D.C.

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Peter Olima
Senior Solutions Engineer

Peter is a Senior Solutions Engineer at Cadmore Media, where he helps design and deliver media platforms that meet clients’ needs.
He enjoys turning complex requirements into clear, effective workflows that support Cadmore’s mission of delivering purposeful content.

Before joining Cadmore, Peter worked as a Head of IT and Product Manager. Outside of work, he brings a creative edge from his past as a music producer and a personal interest in metaphysics, existential psychology, and fiction literature.

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Mark Reynard
Sales Director

Mark Reynard is an award-winning executive specializing in business development, marketing, and client services across video production, video platforms, creative media, events and audiovisual industries. With a proven track record of building strategic partnerships with global brands, publishers, and technology leaders, Mark drives growth by delivering innovative solutions that resonate with audiences worldwide.

A skilled presenter, director, and performer, he excels at crafting compelling messages for video, live events, and international conferences. Mark joins us from The Institution of Engineering and Technology where he was Head of Video Services for 12 years.

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Melissa Seserko
Chief Operating Officer

Melissa is a digital product professional with over 10 years of experience. She spent many years at SAGE Publishing in various project and product manager roles working on video, data, and courseware products. Melissa is currently working on her Master’s in Educational Technology at James Madison University. Outside of work and school, Melissa spends her time baking and reading.

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Josh Taylor
Software Engineer

Josh is a software engineer with experience in the manufacturing and membership sectors and a Masters in Computer Science from the University of Lincoln. During his spare time, he likes to play video games and football (soccer, for Americans).

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Jennifer Velten
Client Success Manager

Jennifer is a new graduate of George Washington University’s Masters in Publishing program. She has six years of experience coordinating projects in multiple fields, including publishing, education, non-profit, and medical billing. Bridging the gap between content and consumer through meaningful client relationships is her specialty.  During her spare time, Jennifer can be found reading, writing, and nurturing her houseplants.

Advisory board

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Stephen Rhind-Tutt  

A seasoned innovator in libraries and education, he has pioneered over 400 successful online products, including CD-ROMs, VR, and streaming media databases. His leadership at Alexander Street made it the largest vendor of streaming video to libraries globally. He has also served on several influential boards and spoken at major industry events.

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Jennifer Schivas

As CEO of 67 Bricks, she leads an award-winning technology consultancy, partnering with top-tier information providers like The Economist, The British Medical Journal, and Wiley. A regular conference speaker and panelist, she has guided 67 Bricks to global recognition for delivering must-have products that drive growth, enhance customer engagement, and unlock new revenue opportunities.

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Michael Cassata

Mike, a seasoned investment banker, joined Rockland Trust in 2023, bringing over 20 years of M&A expertise. He specializes in advising business owners on strategic transitions. A former entrepreneur, Mike has guided over 100 companies in sectors like software and business services. He holds multiple FINRA designations and a BS in Electrical Engineering from UConn.

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Marty Kahn

With extensive leadership experience, he has served as Chairman and board member for multiple companies, including Code Ocean and TealBook. Formerly the CEO of ProQuest, he holds an MBA from Harvard Business School and a BA from Yale University, bringing decades of expertise in corporate governance and strategic direction to his roles.

Careers

At Cadmore Media, we embrace a simple motto: work hard and be kind. We maintain a strong work ethic while providing an empowering environment where team members can grow, contribute to our mission, and enjoy a high degree of autonomy. We welcome and debate new ideas, encourage creativity, and value every team member's input.

Our team works remotely, allowing us to collaborate with the best talent, regardless of time zone. Accessibility and inclusion are central to Cadmore’s mission, and we enthusiastically consider applicants who may need special accommodations to perform their work.

Even if we don't currently have an open role that matches your skills, we encourage you to reach out if you're interested in joining our team.

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